Apparel Group brand Dune London’s Most In-Demand Handbag is Back in Stock!

Apparel Group brand Dune London’s Most In-Demand Handbag is Back in Stock!

19 أبريل 2025 - 15:45

كتب : Nibras Al-arab - نبراس العرب

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Rashad Iskandrni

 

Apparel Group’s renowned brand Dune London is thrilled to announce the much-anticipated restock of its most sought-after handbag on the high street – the Deliberate Bag. A true testament to exceptional craftsmanship and considered design, this signature piece is back with a refreshed palette featuring the season’s most coveted colors.

As the 'go big or go home' tote trend continues to dominate, Dune London introduces a runway-inspired XL version of the Deliberate woven shoulder bag. Combining practicality with elevated aesthetics, this oversized statement piece is the ultimate work bag contender and an essential travel companion. The slouchy, hand-woven profile secures with a branded popper and includes an additional woven and smooth double zip-up pouch for organized storage.

With its refined craftsmanship and contemporary appeal, the Deliberate Bag continues to set the standard for timeless accessories, proving once again why it remains a high-street and celebrity favorite.



The collection is now available in select Dune London stores and online www.dunelondon.me

For Media Inquiries:

Please contact Corrina Campos at CorrinaC@apparelgroupglobal.com

 

About Dune London

Dune London is a globally renowned footwear and accessories specialist, combining premium materials with expert in-house design and craftsmanship for more than 30 years. The brand is best known for trend-led collections with timeless appeal - from everyday essentials to impactful statement pieces, #startwiththeshoes and discover inspiring styles to suit every occasion.

About Apparel Group LLC

Apparel Group is a global retail powerhouse based in Dubai, UAE, strategically positioned at the crossroads of the modern economy. With a network of over 2,300 retail stores and more than 85 brands, the company serves countless shoppers worldwide, supported by a multicultural workforce exceeding 27,000 employees.

The company has established a significant footprint in the GCC, including Bahrain, Qatar, Oman, Saudi Arabia, and Kuwait, while expanding into markets such as India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Apparel Group is also preparing to enter emerging markets like Hungary and the Philippines, reflecting its forward-looking vision.

With a diverse brand portfolio spanning the USA, Canada, Europe, Australia, and Asia, Apparel Group offers an omni-channel experience featuring renowned names like Tommy Hilfiger, Charles & Keith, Skechers, ALDO, Crocs, Nine West, Calvin Klein, Aéropostale, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Inglot, and Rituals. This versatility underscores the company's adaptability and broad appeal.

Guided by the vision of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, Apparel Group has experienced remarkable growth over the past two decades, evolving into a global leader in retail. For more information, visit www.apparelgroup.com.

About AppCorp Holding

AppCorp Holding, led by Founder and Chairman Nilesh Ved, is a multi-billion-dollar transnational holding that, through its flagship company Apparel Group, operates across 14 countries, managing 2,300+ stores and representing 85+ international and homegrown brands with a workforce of 27,000+ employees. The holding has built a diverse portfolio spanning retail, food and beverage, real estate, logistics, healthcare, education, and investment.

For more information, visit https://www.appcorp.ae/#vision

مواضيع ذات صلة

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Apparel Group brand Dune London’s Most In-Demand Handbag is Back in Stock!

Rashad Iskandrni

 

Apparel Group’s renowned brand Dune London is thrilled to announce the much-anticipated restock of its most sought-after handbag on the high street – the Deliberate Bag. A true testament to exceptional craftsmanship and considered design, this signature piece is back with a refreshed palette featuring the season’s most coveted colors.

As the 'go big or go home' tote trend continues to dominate, Dune London introduces a runway-inspired XL version of the Deliberate woven shoulder bag. Combining practicality with elevated aesthetics, this oversized statement piece is the ultimate work bag contender and an essential travel companion. The slouchy, hand-woven profile secures with a branded popper and includes an additional woven and smooth double zip-up pouch for organized storage.

With its refined craftsmanship and contemporary appeal, the Deliberate Bag continues to set the standard for timeless accessories, proving once again why it remains a high-street and celebrity favorite.



The collection is now available in select Dune London stores and online www.dunelondon.me

For Media Inquiries:

Please contact Corrina Campos at CorrinaC@apparelgroupglobal.com

 

About Dune London

Dune London is a globally renowned footwear and accessories specialist, combining premium materials with expert in-house design and craftsmanship for more than 30 years. The brand is best known for trend-led collections with timeless appeal - from everyday essentials to impactful statement pieces, #startwiththeshoes and discover inspiring styles to suit every occasion.

About Apparel Group LLC

Apparel Group is a global retail powerhouse based in Dubai, UAE, strategically positioned at the crossroads of the modern economy. With a network of over 2,300 retail stores and more than 85 brands, the company serves countless shoppers worldwide, supported by a multicultural workforce exceeding 27,000 employees.

The company has established a significant footprint in the GCC, including Bahrain, Qatar, Oman, Saudi Arabia, and Kuwait, while expanding into markets such as India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. Apparel Group is also preparing to enter emerging markets like Hungary and the Philippines, reflecting its forward-looking vision.

With a diverse brand portfolio spanning the USA, Canada, Europe, Australia, and Asia, Apparel Group offers an omni-channel experience featuring renowned names like Tommy Hilfiger, Charles & Keith, Skechers, ALDO, Crocs, Nine West, Calvin Klein, Aéropostale, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Inglot, and Rituals. This versatility underscores the company's adaptability and broad appeal.

Guided by the vision of its dynamic Founder and Chairwoman, Mrs. Sima Ganwani Ved, Apparel Group has experienced remarkable growth over the past two decades, evolving into a global leader in retail. For more information, visit www.apparelgroup.com.

About AppCorp Holding

AppCorp Holding, led by Founder and Chairman Nilesh Ved, is a multi-billion-dollar transnational holding that, through its flagship company Apparel Group, operates across 14 countries, managing 2,300+ stores and representing 85+ international and homegrown brands with a workforce of 27,000+ employees. The holding has built a diverse portfolio spanning retail, food and beverage, real estate, logistics, healthcare, education, and investment.

For more information, visit https://www.appcorp.ae/#vision

منذ 5 ساعات . News

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Samsung Electronics Ranked No.1 in Global Gaming Monitor Market for Six Consecutive Years

Rashad Iskandrni

 

 

Company strengthens global leadership with 21.0% market share in gaming monitors, 34.6% in OLED monitors


SEOUL, Korea – April 17, 2025 –
Samsung Electronics Co., Ltd. today announced that it has retained its position as the world’s leading gaming monitor brand for the sixth consecutive year, according to the latest data from the International Data Corporation (IDC).

Based on total revenue, Samsung captured a leading 21.0% share of the global gaming monitor market in 2024,[1] reaffirming its dominance in a fast-evolving, performance-driven industry. Samsung also ranked first in the global OLED monitor segment for the second year in a row, reaching a 34.6% market share just two years after launching its first OLED model.[2]

“Samsung’s momentum in the gaming display market reflects our relentless pursuit of innovation and deep understanding of what today’s gamers need,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “From immersive 3D experiences to industry-leading OLED performance, we’re shaping the future of gaming.”


Samsung’s continued growth is fueled by its powerful Odyssey gaming monitor lineup, which sets the standard for immersive and high-performance gaming through a variety of models:

·        Odyssey 3D (G90XF model): A revolutionary 27” monitor that delivers immersive glasses-free 3D gaming, powered by eye-tracking and proprietary lenticular lens technology. With seamless 2D-to-3D video conversion via Reality Hub, a 165Hz refresh rate and an ultra-fast 1ms GTG response time, the monitor redefines interactivity and realism.

·        Odyssey OLED G8 (G81SF model): A cutting-edge 27” or 32” 4K 240Hz OLED gaming monitor that delivers exceptional color accuracy and ultra-fast performance through advanced QD-OLED technology. It features the industry’s highest pixel density in its class, a 0.03ms GTG response time, and Samsung OLED Safeguard+ to protect against burn-in.

·        Odyssey OLED G6 (G60SF model): A 27” QHD QD-OLED monitor with an ultra-fast 500Hz refresh rate and a 0.03ms GTG response time — planned for launch in the second half of 2025. The Odyssey G6 extends Samsung’s leadership into the competitive gaming segment, bringing elite-level speed and responsiveness.




At the core of this next-generation lineup is Samsung’s proprietary Quantum Dot OLED technology, which enhances color accuracy, contrast and brightness across all viewing angles — making it the preferred choice for gamers seeking both stunning picture quality and elite performance. The performance of all three monitors is further enhanced by being NVIDIA G-SYNC Compatible and having support for AMD FreeSync™ Premium Pro,[3] which reduce stuttering, choppiness and lag for the ultimate OLED gaming experience.

The Odyssey 3D and the Odyssey OLED G8 are available globally, and the Odyssey OLED G6 will be available globally in the second half of 2025.

For more information about Samsung’s gaming monitor lineup, please visit www.samsung.com/.

###

 

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com.



[1] IDC Worldwide Gaming Tracker Q4 2024, Gaming monitor classification is based on IDC criteria: monitors with refresh rates over 144Hz (since Q2 2023) or over 100Hz (prior to Q2 2023). Rankings are based on value amount.

[2] IDC Worldwide PC Monitor Tracker, Q4 2024 (Based on value amount, OLED Total).

[3] NVIDIA G-Sync Compatible and AMD FreeSync Premium Pro support are currently available on the Odyssey 3D and the Odyssey OLED G8, and are planned for the Odyssey OLED G6 on its launch.

منذ 5 ساعات . News

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Kudu announces a strategic partnership with the Saudi "Mohra" team participating in the Formula 1 Academy races

Rashad Iskandrni

 

Kudu Foods and Catering Company, one of the leading national companies in the food and restaurant sector and a symbol of food transformation in the Kingdom, announced the signing of a partnership agreement with the Saudi "Mohra" team. Under this partnership, Kudu will be the " Team supporter " for the Mohra team during its participation in the Formula 1 Academy races, hosted by the Jeddah Corniche Circuit as part of the supporting races for the Saudi Arabian Grand Prix STC Formula 1, from April 18 to 20, 2025.

 

This partnership comes as part of Kudu's ongoing commitment to its social responsibility and its support for empowering women in various fields, especially in specialized sports that require passion and high skill, such as car racing.

 

On this occasion, Mr. Rakan Al-Rashed, Chairman of Kudu, stated: "We at Kudu are proud to support the Saudi Mohra team at the Formula 1 Academy, and we believe that this partnership represents an extension of the Kingdom's vision in empowering women and showcasing their capabilities in various arenas, especially in regionally and internationally specialized sports."

 

The Formula 1 Academy is the only global championship dedicated to women in single-seated motorsport, and it is experiencing significant international fan growth. This participation by the Mohra team is a new step towards empowering Saudi women in motorsport and enhancing the Kingdom's representation in regional and global sports arenas.

 

It is worth mentioning that Kudu will be present at the event site with its food truck, providing its services to the event's visitors, which enhances the brand's presence among motorsport audiences and confirms the company's commitment to interacting with various segments of society at the most prominent national and international events.

منذ يوم . News

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Arabian Travel Market to gather global AI experts to explore new frontiers in travel

Rashad Iskandrni

 

 

·        Cassie Kozyrkov, Google’s first Chief Decision Scientist, who spearheaded the tech giant’s AI-first transformation, will take to the stage on the opening day of ATM to discuss how the travel industry can lead in AI adoption

·        Other speakers providing their insights at the event include futurist John Duffield and Paul Griffiths, CEO of Dubai Airports

 

Dubai, United Arab Emirates, 16 April 2025: The transformative power of Artificial Intelligence (AI) will be under the spotlight at Arabian Travel Market (ATM), which takes place from 28 April to 1 May at the Dubai World Trade Centre. The international travel event will gather experts and thought leaders in AI from around the world to explore how AI is changing the landscape of leisure and business travel, streamlining operations and improving the customer journey.

 

According to recent research by Statista, AI and machine learning have accounted for approximately two-thirds of global technology investment deals by travel and mobility companies since 2020. Across the travel industry, AI is being embraced at every level, from customers using AI-powered tools to plan their journeys to tourism providers leveraging AI to improve resource management and deliver more personalised guest services.

 

Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “At ATM 2025, we are thrilled to announce an exciting lineup of visionary speakers. Attendees can expect engaging discussions that delve into the latest technological advancements, ethical considerations, and real-world applications. In addition, we will showcase groundbreaking developments across the exhibition, from sophisticated booking solutions to data analysis tools that empower organisations to make informed decisions. This is an unparalleled opportunity for travel industry professionals to be at the forefront of AI and gain actionable insights that can drive business success.”

 

On the opening day of ATM, Cassie Kozyrkov, CEO of Kozyr and a globally renowned speaker in AI, will lead an insightful session on “AI adoption: From Buzzwords to Business Strategy”, where she will outline how companies in the travel industry can identify genuine opportunities to improve their businesses. Kozyrkov will delve into why organisations struggle, uncover the biggest threats in the field and discuss what AI means for the future.



 

Best known for founding the field of ‘Decision Intelligence’ and serving as Google’s first Chief Decision Scientist, where she spearheaded the tech giant’s AI-first transformation, Kozyrkov is a sought-after AI advisor and speaker who has transformed how organisations such as Gucci, NASA, Spotify, Meta and GSK approach AI strategy. She has presented on some of the world’s most prestigious stages, including the United Nations (UN), and the World Economic Forum and is set to inspire and empower audiences at ATM on how to navigate the future with confidence and innovation.

 

Speaking ahead of the event, Kozyrkov said: “I am delighted to be attending Arabian Travel Market 2025. There is a lot of hype around AI, but it can sometimes be difficult to separate the fact from the fiction. My session will help attendees see the opportunities to apply AI to their business, while also improving their lives and the lives of those around them.

 

“AI has so much potential to unlock a better world. I hope I will be able to inspire attendees and show practical ways to harness the power and the beauty of data for automation.”

 

Elsewhere at ATM, Futurist and travel expert John Duffield will share fascinating insights on how AI and smart systems are reshaping the industry by enabling hyper-personalised experiences, seamless connectivity and innovations. During his presentation, Duffield will also discuss how travel providers can act now to prepare for these technologies, while addressing challenges such as data privacy and resistance to change.

 

As technology continues to evolve, travel companies are identifying innovative ways to use human-centric technologies to connect with their customers. On 30 April, a panel of thought leaders, including Robin Lawther, VP Expedia TAAP, Expedia Group, will examine how the travel industry can use human-centric technology, addressing the ethical considerations surrounding AI, privacy and the importance of maintaining the human touch in an increasingly automated world.



 

Dorothee Anjos, General Manager, Middle East at Multilem, will also touch on the importance of the human element in a thought-provoking discussion on the relationship between human connection and AI in the events industry. During this session, she will explore how integrating both is revolutionising the planning, execution, and experience of events, as well as addressing the challenges posed by the rise of AI. 

 

On 30 April, Paul Griffiths, CEO, Dubai Airports will provide a comprehensive overview of what's next for aviation in the age of transformation and global disruption, touching on how AI, among several other factors, is reshaping the future of flight. The session will discuss the role of artificial intelligence in optimising operations, predictive maintenance and passenger experience.



 

Finally, Graham Pope, Vice President, Sales Supplier and Venue Solutions at Cvent will host a session titled Future-proofing 2025: Trends, AI and shifts in business and MICE travel, exploring how business event organisers can measure the impact of their events using a blend of strategic planning, effective data collection and robust analysis, of which AI plays a key role.

 

Held in conjunction with Dubai World Trade Centre, ATM 2025’s strategic partners include Dubai’s Department of Economy and Tourism (DET), Destination Partner; Emirates, Official Airline Partner; IHG Hotels & Resorts, Official Hotel Partner; and Al Rais Travel, Official DMC Partner.

The latest ATM news stories are available at https://hub.wtm.com/category/press/atm-press-releases/.

 

-Ends-

For more information, log on to wtm.com/atm/en-gb.html.

 

Now in its 32nd year, Arabian Travel Market (ATM) is the leading international travel and tourism event in the Middle East for inbound and outbound tourism professionals. Held annually at the Dubai World Trade Centre, ATM 2024 spanned 12 halls, making it the largest edition to date. With over 48,000 attendees and more than 35,000 visitors, including over 2,550 exhibitors and representatives from over 161 countries during last year's show, ATM remains a pivotal gathering for the global travel and tourism industry. Arabian Travel Market is part of Arabian Travel Week. #ATMDubai

 

ATM takes place from 28 April to 1 May 2025, Dubai World Trade Centre, Dubai

https://www.wtm.com/atm/en-gb.html    

 

Arabian Travel Week is a week-long festival of events from 28 April to 4 May, alongside Arabian Travel Market 2025. Providing a renewed focus for the Middle East’s travel and tourism sector, it includes the all-New Business Events @ATM focusing on MICE, Start-Up Competition, influencers’ events, GBTA Business Travel Forums, and ATM Travel Tech. It also features ATM Buyer Networking and a series of country forums.

 

https://www.wtm.com/arabian-travel-week/en-gb.html     

 

About RX

RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.


About RELX

RELX is a global provider of information-based analytics and decision tools for professional and business customers. RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs more than 36,000 people over 40% of whom are in North America. The shares of RELX PLC, the parent company, are traded on the London, Amsterdam and New York stock exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX. *Note: Current market capitalisation can be found at http://www.relx.com/investors

 

World Travel Market (WTM) portfolio comprises leading travel events and online portals across four continents. The events are:

 

WTM London is the world’s most influential travel & tourism event for the global travel community. The show is the ultimate destination for those seeking a macro view of the travel industry and a deeper understanding of the forces shaping it. WTM London is where influential travel leaders, buyers and high-profile travel companies gather to exchange ideas, drive innovation, and accelerate business outcomes.

 

Next event: 5 to 7 November 2024 at ExCel London.

http://london.wtm.com/

 

WTM Latin America takes place annually in the city of São Paulo and attracts around 20,000 tourism professionals during the three-day event. The event offers qualified content together with networking and business opportunities. In this its ninth edition – there have been eight face-to-face events along with a 100% virtual one, which was held in 2021 – WTM Latin America continued to focus on effective business generation, and achieved the advance booking of six thousand meetings that were held between buyers, travel agents and exhibitors in 2022.

 

Next event: 14 to 16 April 2025 – Expo Center Norte, SP, Brazil.

http://latinamerica.wtm.com/

 

WTM Africa launched in 2014 in Cape Town, South Africa. In 2022, WTM Africa facilitated more than 7 thousand unique pre-scheduled appointments, an increase of more than 7% compared to 2019 and welcomed more than 6 thousand visitors (unaudited), the same number as in 2019.

 

Latest event: 9 to 11 April 2025 – Cape Town International Convention Centre, Cape Town http://africa.wtm.com/

 

About ATW Connect:  Africa Travel Week’s digital arm, is a virtual hub packed to the seams with interesting content, industry news and insights, and the opportunity to hear from experts on a variety of topics in our new monthly webinar series. All with the aim to keep all of us in the travel and tourism industry connected. ATW Connect focuses on inbound and outbound markets for general leisure tourism, luxury travel and the MICE/business travel sector as well as travel technology.

https://atwconnect.com/

 

WTM Global Hub, is the WTM Portfolio online portal created to connect and support travel industry professionals around the world. The resource hub offers the latest guidance and knowledge to help exhibitors, buyers and others in the travel industry face the challenges of the global coronavirus pandemic. WTM Portfolio is tapping into its global network of experts to create content for the hub. https://hub.wtm.com/

 

منذ 3 أيام . News

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Mediterranean Bank Selects Finastra’s core banking solution to transform customer experiences and drive sustainable growth in Libya

Rashad Iskandrni

With Finastra Essence, the bank will fast-track its digital transformation strategy and offer a comprehensive range of innovative retail and corporate banking services

 

Dubai, United Arab Emirates – April 15, 2025 – Finastra, a global provider of financial software applications, today announced that Mediterranean Bank, a provider of retail and corporate banking services in Libya, has selected its core banking solution, Finastra Essence, to deliver advanced digital banking services to its customers. The next-generation solution, which comprehensively covers conventional and Islamic banking requirements, will enable the bank to streamline core processes while offering personalized services and robust customer support. Once the implementation is complete, Mediterranean Bank will also benefit from increased agility to adapt quickly to new demands, drive ongoing innovation and rapidly bring new products to market.

 

EVO Digital Solutions Co., a local fintech company and partner of Finastra, is supporting the project by providing specialized services to Mediterranean Bank under Finastra’s supervision, including hands-on technical and operational support. With Evo’s local expertise and Finastra’s global delivery framework, the collaboration aims to provide Mediterranean Bank with a smooth transition to Essence.

 

“We are currently on a digital transformation journey to ensure we continue to deliver the best services to our customers through cutting-edge technology,” said Emad Alaakili, Chairman at Mediterranean Bank. “By implementing Finastra’s core banking solution, we are transforming our operations to drive greater efficiencies and provide our customers with the personalized banking services they expect. By increasing the robustness of our offering, this move also aligns with our goal to drive sustainable growth by balancing both profitability with social responsibility, and economic development with financial stability.”

 

Finastra Essence is a cloud-first, next-generation core banking solution that combines deep functionality and advanced technology to increase enterprise agility, reduce costs and improve operational efficiency. Powered by an open, microservices architecture, Essence's rich, broad and deep banking functionality enables institutions to rapidly deploy market-leading products and services. The solution will provide Mediterranean Bank with a comprehensive suite of services, including core operations, teller, payments and signature verification.

 

“We are pleased to help Mediterranean Bank achieve its objectives around customer-centricity and increasing its market penetration in Libya,” said Siobhan Byron, EVP, Universal Banking at Finastra. “Essence’s modular architecture and a microservices approach will enable the bank to seamlessly innovate and scale as it grows. Ultimately, we’re empowering Mediterranean Bank to reimagine banking and keep pace with change, as it seeks to bring modern, digital financial services to customers.”  

 

 

 

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For further information please contact:

 

Sofia Romano

Head of PR, EMEA

T: 07552865009

E: sofia.romano@finastra.com

Finastra.com

                                         

About Finastra
Finastra is a global provider of financial services software applications across Lending, Payments, Treasury and Capital Markets, and Universal (retail and digital) Banking. Committed to unlocking the potential of people, businesses and communities everywhere, its vision is to accelerate the future of finance through technology and collaboration, and its pioneering approach is why it is trusted by ~8,100 financial institutions, including 45 of the world’s top 50 banks. For more information, visit finastra.com

منذ 3 أيام . News

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PeopleStrong accelerates GCC expansion following majority stake investment from Goldman Sachs alternatives

Rashad Iskandrni


 Today, PeopleStrong, a leading regional human capital management (“HCM”) SaaS provider, announced that the Private Equity business within Goldman Sachs Alternatives has acquired a majority stake in the company.   This acquisition underscores the company’s ambitious growth strategy in the Gulf Cooperation Council (‘GCC”) region, with a particular focus on key markets such as UAE and Saudi Arabia. The expansion aligns closely with national priorities around Emiratisation, Saudization and the broader push for workforce digital transformation across the region.

PeopleStrong is uniquely positioned at the intersection of three transformative shifts: the digitization of enterprise HR, the adoption of AI, and the rise of SaaS innovation. The company offers a comprehensive, AI-powered HCM platform with robust capabilities across applicant tracking systems (ATS), payroll, employee experience and talent management. It serves leading organizations across key industry verticals, including Banking, Financial Services and Insurance (BSFI), Retail, Aviation, Healthcare and Manufacturing. With multi-country payroll capabilities and over 1.5 million paychecks processed monthly, PeopleStrong is recognized as one of the largest and most trusted cloud payroll providers in the region. 

PeopleStrong’s clientele includes many of the Middle East and South Asia’s most respected enterprises, including Flydubai, Azizi, Tamkeen, Sobha, Transom Catering, Alamar, Omantel, Life Pharmacy, Oman Air, Axiom, Aditya Birla Group, L&T, TATA, Mahindra Rise, Kotak Mahindra Bank, HDFC Ergo, Paytm and Air India.  

Currently, the company serves over two million individual users and aims to significantly expand its scale and geographic footprint, targeting 10 million users globally over the next five years.


“We have remained focussed on balanced, sustainable growth and are proud to stand out today as one of the few EBITDA-positive SaaS companies with a leading market position,” said Sandeep Chaudhary, CEO of PeopleStrong. “We are excited to join forces with Goldman Sachs.  With their global expertise in SaaS and AI, we look forward to driving the next phase of our growth together through continued innovation and operational excellence.”  

Rajat Sood, a Managing Director in Growth and Corporate Equity Investing at Goldman Sachs, said, “PeopleStrong stands at the intersection of talent and technology —delivering real, measurable value to its customers at scale through its technology-led human capital management solutions. We look forward to supporting this management team and company’s next stage of growth by leveraging the global resources and network of Goldman Sachs.”

“We’ve seen tremendous momentum in HR tech adoption across the Middle East, which has been a core part of our regional strategy,” said Mrigank Tripathi, President – Growth, PeopleStrong. “To support our long-term expansion, we’re investing in R&D to tailor solutions for the Middle East’s evolving regulatory and operational landscape.  PeopleStrong is also actively pursuing strategic partnerships to deepen our footprint across the GCC and broader MENA region.  To support this growth, we will continue to strengthen our on-the-ground team across sales, support and key functional areas.”

PeopleStrong maintains operational teams in Dubai with strategic engagements across key Emirates and major cities in Saudi Arabia.  This presence uniquely positions the company to support regional enterprises in achieving their ambitious HR digitalization and workforce transformation goals. 

PeopleStrong’s is the highest-rated HR mobile app globally, with a 4.8 out of 5 rating across iOS and Android platforms. It has consistently been featured in Gartner’s ‘Voice of the Customer’ report and has been voted the Customers' Choice for Cloud HCM Suites for enterprises with over 1,000 employees from 2022 to 2024.

منذ 3 أيام . News